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Webinar Recap

Why 2026 is the year of clinically-integrated health plan

Published January 14, 2026

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"I think 2026 is going to be an exciting year because change is going to have to happen. You can’t mitigate the 9.5% trend or higher that our clients are seeing without these bigger levers."

Patti Wahl, AON

Employers have been told for years that healthcare costs only go in one direction: up.

In any other sector, a 10% annual increase in a top-two budget line would trigger a board-level emergency. In benefits, we’ve been told to accept it as "just another Tuesday."

In a recent fireside chat between our CCO, Bryan Preston, and Aon’s Patti Wahl, the conversation moved centered around the following takeaway: To survive this cycle, employers must stop tweaking premiums and start embracing Clinical Integration.

Study after study shows that for every dollar invested in primary care, it has a $13 ROI. The primary care physician really acts as the quarterback and navigator of care.

Patti Wahl
AON

Clinical Integration: The Only Lever Big Enough for a 10% Trend

The secret to bending the cost curve isn’t playing defense during renewal season; it’s proactively changing how care is actually delivered. We believe the "easy button" of traditional carriers has hit a wall because it lacks the levers to manage actual health outcomes.

Our model at Firefly Health shifts the focus back to the "quarterback" of the system: Advanced Primary Care. We aren't just a payer; we are the provider. By being both, we remove the silos that force members to "Choose Their Own Adventure" through a maze of expensive, uncoordinated specialists.

Watch the full episode

Is your benefits strategy ready for 2026?

A 9.5% trend makes the "do-nothing" strategy a mathematical impossibility for an organization's bottom line. Surviving the 2026–2027 cycle will require moving beyond legacy payer models toward partners that coordinate health outcomes as a core fiduciary responsibility. By prioritizing clinical integration over silos, employers can finally move from the backseat of healthcare spend into the driver’s seat.

Headshots of Patti and Bryan

*This webinar is ideal for HR professionals, benefits managers, benefits consultants and brokers and anyone interested in transforming employee health benefits programs. Join us for an in-depth discussion of how to create a benefits plan that truly works for both employees and employers.